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MIC @ the BMW Rad°Hub Rotterdam

November 2018

This fall MIC was in Rotterdam at the yearly BMW event dedicated to giving a possible shape to the future of our cities, through the lens of mobility. After London and LA, this is the third year of inspiring talks and workshops, bringing together the most divers people and expertise from all over the world.
Francesca Arcuri, senior consultant at MIC, was part of the two-days Rad°Hub full immersion experience, imagining scenarios and evolution of habits and products in our future cities. With her hundreds of Rad°influencers: graphic designers, block chain experts, fashion producers and many more to give a unique multidisciplinary perspective at this creative think tank of BMW Group.

For some more, have a look at TheRad°Hub video